This organisation is a well-loved Australian brand and has enjoyed significant growth over the last eight years and is poised for further local and international expansion. Not a business to remain complacent, they continue to re-work their offer with the customer experience first and foremost in everything they do. An exciting opportunity to be part of this success story and elevate them to the next level as their Head of Digital now presents.
Reporting to the CEO and forming part of the Executive Leadership team, you will have a broad remit across driving digital transformation and e-Commerce with a focus on lead generation, digital customer engagement and digital experience. Managing a team, you will oversee all digital communication and activities to drive customer engagement, visitation and increase brand loyalty. As e-Commerce becomes a bigger revenue driver, assessing the platform around functionality, visual appeal, navigation, website architecture and functionally/usability will be an imperative in this role. Being aware of new innovation and opportunities in the digital space to ensure best practice and ROI is being achieved will see you bring both a creative and commercial focus to this role. You will be extremely comfortable managing third party relationships including SEM and SEO experts and can effectively negotiate and influence to achieve profitable and cost-effective outcomes.
You will be a genuine people person, you love a fast paced and dynamic culture, you thrive when there is some ambiguity and the need to be flexible and respond to changing marketing conditions (COVID!). You always want to be ahead of the curve, best in class and top of your game. You are strategic yet practical, love the blue-sky visionary opportunities as well as getting into the detail. You have superior communication and stakeholder management skills, are a leader that others want to work with and enjoy collaboration, coaching and mentoring your people.
Your career experience will need to be from a Retail/FMCG or related multi-site industry, you will ideally have worked in both large and smaller business environments, so have a well-rounded background in understanding scale and how this translates in bringing digital to life. You will need to be extremely commercial, focused on outcomes and achieving business critical milestones and enjoy being held accountable for results. Your career experience will be supported by formal tertiary qualifications in Marketing, Business, Technology, or a related discipline.
If you are seeking a fresh challenge, love building and creating and not just maintaining the status quo, then this could be your next career step. If you think the above is a good match with your background and experience, please forward your resume to [email protected] or alternatively you can call Virginia Bacon for an initial discussion on 04111 757 486. * Please note you must be an Australian permanent resident to be considered for this opportunity.